Recently, Google announced that their URL shortness service will stop working soon. The final date confirmed by Google is August 25, 2025, which means billions of redirection URLs will stop working on that date. The shows on Google will kill all the redirection URLs that were created to perform a short link. In this article, you will learn about the effect caused by setting the download URL shortness.
The main and major cause that will happen after setting down the URL shortener process from Google is that for both the users and the developers, the URL will not work, and it will show an error 404 message on the screen, or it might show to get a return on the Windows you started.
If you are a content writer or web developer and used any redirection links on hyperlinks or backlinks in URL shortener form, get all the links updated as soon as possible because after someday, as per Google August 25, the URL will not work there, giving their mind a chance of getting dead links on your website.
So, from August 25, 2025, Convert will properly shut down some leaks that Google did due to all the security and data breaching reasons and make their platform stronger as Google is a platform with high security to avoid any fishing websites or such URLs that are generated or created to hack or take access to any other devices to directly target audiences. Google has decided to shut down the URL shortness service properly from their server. The date leak says that it might be done in 2025 August.
So if you are a content writer or use your shorting services, this article is for you, You can change your URL or rewrite your URL so that in the future, further, it doesn’t get a 404 error as Google doesn’t allow a good practice for a content writer that their website pages show 404 error due to me, which might be an impact of Google indexing error of that page, so if you are using URL short service, you should find an alternate of it
Pros of URL Shorteners
- You are in shorter service that provides valuable and professional features that help the user track their traffic and engagement of clicks on their link Also, some advanced link shorters provide the service of optimizing their strategies so that they can capture a high-level audience in a large area of location
- The service was also helpful for different social media platforms, which allow users to write only a short limit of characters on their platform, such as Twitter and many more social media sites. There, you can easily use this URL shorter to add a long link.
- Some URL shortest services also provide the option of customizing their link as per user demand. For example, if a company wants a link with their name, the URL provides them with a professional way of working.
Cons of URL Shorteners
- Soon, Google will stop working on URL shorter from August 25. This, will damage the Website traffic and also the SEO part, which will lead to showing a 404 error and providing a dead link on the website
- Sometimes short links also come with phishing websites, which can damage public property or your personal information.
So, keeping all these aspects in mind so that Google doesn’t get infected with negative comments in the future, Google has decided to take a high-commendable action on their platform, and further, this service will be banned or stopped
